We helped Quite Useless Arts, to consistently have sold out London shows with some of the UK’s most famous stars in attendants and achieving high visibility PR, with Vogue, ELLE UK, Wall-Street Journal and Evening Standard Online.
Summery:
Our lead consultant Jack Thomson’s co-managed Art management company “Quite Useless” a London based art events & Management. His role was as acting CMO taking care of all marketing activities. QU ran Art Shows in London UK with the attendants of some of the UK’s most famous stars and the Team at Jdthomson achieved with high visibility PR campaigns, with companies like Vogue, ELLE UK, Wall-Street Journal and Evening Standard Online.
The First meeting:
We come in and seat down with the owner to discuss how JD Thomson could help. We discussed in detail what the issue’s they had and how we could help with their online presences and website.
The Problem:
They were a brand-new startup in the art events space and needed help to set up the marketing foundations and a rock solid marketing strategy. With this in mind the team had to start from stretch building a new brand from the ground up, that related to the art community.
The Salutation:
We proposed that we would build them a new website, develop there branding and create a new marketing strategy including SEO/CRO, Digital PR and Content Marketing. With the job in full swing are highly efficient team of marketing professionals, we had been given a clear direction & started by building the design for the website that showed the truly amazing art that they had to offer from their artist roster, help keep his fans up to date on what new art shows.
Started by building the marketing strategy and setting up all the relevant channels including an amazing looking website, branded social accounts, Email marketing systems & tracking & collecting of data in accordions with the EU’s GDPR.
We then looked at brand assets like Product Video/Visuals, content that ranks for their keywords, designing advertising and Campaign material to help distribute the brands message in the best possible way. Next was to start forming strategic marketing partnerships with venues and news outlets.
The Results:
By setting up everything and running a great strategy, we managed to consistently have sold out every central London show with the attendants of some of the UK’s most famous stars and achieving high visibility PR campaigns, with companies like Vogue, ELLE UK, Wall-Street Journal and Evening Standard Online.
What I Worked on For QU Arts
[✓] – Website Design
[✓] – SEO & Social Media
[✓] – Content Marketing
[✓] – Email Marketing
[✓] – PPC & Social Ads
[✓] – PR
