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There are plenty of people who think they understand what product marketing is, but when you dig deeper into the topic, you realize there’s much more to it than just creating a brand and promoting it. In this blog, we’ll explain what product marketing is and why it’s important for any brand. We’ll also go…
Hello Marketers Today I want to talk about targeting specifically target market, one of the most important things in marketing, because without it, you’re just throwing money into the abyss. What you’re aiming for is a specific person—probably a person that’s already thinking about the problem that your product or service solves and…
Today I wanted to talk to you today about Irresistible Offers, how to create them fairly easily and easily the most famous is the dominos pizza offer.
Last Monday’s announcement that fashion website Boohoo had bought the Debenhams for the price of £55m. I would like to examine what exactly is it buying and why is it buying it?
Today I would like to talk about strategy and specially what is strategy and how you should be using strategic planning in your marketing to help improve your strategy and strategic thinking. I will touch on a framework that may help you understand this better.
Today I would like to talk about your goals for 2021. Whatever your goals are for this year, I would like to brainstorm some ideas on things that you should be bearing in mind when planning in 2021.